cloud

Have You Made the Pledge For World Backup Day?

It’s no wonder that World Backup Day comes a day before April Fool’s Day – it only takes one day for you and your company to look like fools without a backup of your business and network data.

A loss of data, no matter the cause, will affect not only your bottom line, but also your reputation, customer retention, and productivity. According to Symantec, the average small-to-mid-sized business has seen three technology failures in the past year, running the gamut from something as serious as a virus or hacker attack to something as simple as a power outage. Additionally, the cost of those outages equals an estimated $15,000 per day.

More importantly, losing your files happens more frequently than you’d think. In fact, according to a study by the wonderful people behind the backup movement at www.worldbackupday.com, 113 phones are lost or stolen every minute. Additionally, 29% of data disasters are caused by accident, and 1 in 10 computers are infected with viruses each month.

Too often, I’ve seen many small companies push “data backup” down their priority list because they’re often too busy with more pressing matters. Take the pledge today to back-up your data on World Backup Day  - www.worldbackupday.com.

Matt Minor
As the marketing director at Cobb Technologies, Matt heads up the office technology company's strategic marketing initiatives.